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This Privacy Policy lets you know how we collect, use, share, and protect information about you when you interact with NationsBenefits, LLC d/b/a NationsHearing (the “Company”, “us”, “our” or “we”), through our website, however accessed, (the “Site”) to use or obtain any of our products or services, (the “Services”). When we post this Privacy Policy, we explain what information we collect through the Site, how we use it, with whom we share it, and the choices you have to control, access, and update your information.

In some circumstances, our use of your information will be subject to the requirements of the Health Information Portability and Accountability Act (commonly known as “HIPAA”). For example, when you upload your audiogram or submit a hearing aid order, that information is subject to HIPAA requirements. In those circumstances, our Notice of Privacy Practices will also apply.

If you have questions about which policy applies to the information you have submitted, please do not hesitate to Contact Us.

By using our Services, you agree to the privacy practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please stop using the Services. By continuing to use the Services, you accept this Privacy Policy.


If you are a California Consumer, please refer to YOUR CALIFORNIA PRIVACY RIGHTS section below.


The information we collect from you varies, depending on the way you use our Services. We collect information from or about you in the ways described below.

Information You Provide to Us

When you use our Site or Services, we collect information that you choose to share with us. We collect several types of personal information from and about you when you use our Site or Services. This information may include:

We also collect any information you choose to provide to us.

Other Information We Collect When You Use the Services

Our Site may collect certain information automatically about you and your use of our Site and Services that does not necessarily personally identify you, your interactions with us and information regarding the device you use to access our Site and Services (collectively “Other Information”). This information includes:

Information We Collect from Third Parties

We may collect information about you from third parties including social media networks, advertising providers and analytics providers (see below) or publicly available sources. For example, we may receive information about you from a partner when we jointly offer services or from an advertiser about your experiences with them. We combine that with the information we collect through our Services.


We use your information to provide, analyze, administer, enhance, and personalize our Site and the Services we provide to you. We also use your information to communicate with you and to operate our business. More specifically, we may use your information to:


We may share information collected about you in the following situations:

Legal Disclaimer

Though we make every effort to preserve user privacy, we may disclose personal information when required by law or under the good-faith belief that such action is necessary or obligatory under applicable law. We may disclose personal information in order to establish or exercise our legal rights or defend against legal claims. We also share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, to protect our property or interests or that of our agents and employees, and to protect personal safety or the public.

Aggregated De-Identified Information

We may also share with third parties—such as advertisers—aggregated, or de-identified information and we do not limit our third-party providers from using, selling, licensing, distributing, or disclosing de-identified data.

How We Use Cookies and Other Tracking Technologies

We and our research, technology, and marketing partners, affiliates, analytics, or service providers use cookies and other technologies, such as web beacons, web storage, and unique advertising identifiers, to collect information about your activity, browser, and device. Cookies are small amounts of data which are sent to your browser from a website’s computers and stored on your computer or device.

We may let third parties use cookies, web beacons, and similar tracking technologies on our Services. They may collect information about how you use our Services and other websites and online services over time and across different services. This information may be used to, among other things, analyze and track data, determine the popularity of certain content, and better understand your online activity.

Interest-Based Advertising

Some companies may use information collected on our Site to deliver advertisements on behalf of us or other companies, targeted to your interests and preferences, on our Site or on other websites or applications you may visit, on your various devices, or on your social media feed and to gauge their effectiveness.

You can understand which third parties have currently enabled cookies for your browser or mobile device and how to opt-out of some of those cookies by accessing the Network Advertising Initiative’s website at http://optout.networkadvertising.org/#!/ or the Digital Advertising Alliance’s website at http://optout.aboutads.info/#!/ or, if you’re located in the European Union (“EU”), at http://www.youronlinechoices.eu from your browser. For more information on mobile specific opt-out choices, please visit http://www.networkadvertising.org/mobile-choices and from your mobile device.

On your mobile device you may have features that allow you to opt out of some targeted advertising (“Limit Ad Tracking” (on iOS devices) or “Opt out of Interest-Based Ads” (on Android). To learn more about how these opt-out features work, please review your device settings.

Even if you disable the tracking, keep in mind that you may still receive interest-based advertising, including from third parties with whom your information had been previously disclosed and that you may still receive advertising from third parties, though such advertising may not be based on your interests and preferences.

Third Party Analytics

We may use automated devices and applications, such as Google Analytics, to evaluate traffic to our Services. Google Analytics is a web analysis service provided by Google that utilizes cookies to monitor and provide us with aggregate data about traffic. We use these tools to help us improve our services, performance, and user experiences. These entities may use cookies and other tracking technologies to perform their services. We do not combine the information collected through the use of Google Analytics with personally identifiable information. We do not share or combine the information collected through the use of Google Analytics or any other third-party with personally identifiable information. 


We take reasonable precautions to protect your information. Please keep in mind that the Internet is not a 100% secure medium for communication, and we cannot guarantee that the information collected about you will always remain private when using our Services. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk.


We seek to use reasonable physical, technical, and administrative safeguards to protect personal information within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account with us has been compromised), then please immediately contact us.

You are responsible for maintaining the confidentiality of your use of our Services and access information and personal information and for restricting access, and you agree to accept responsibility for all activities that occur under access.


By logging in or by submitting your necessary information, you agree that it is your responsibility to:

To protect your privacy, before we give you access or let you update your information, we may ask you to verify your identify or provide additional information.

How you May Opt-Out

We are committed to your privacy rights and your privacy considerations. You have a right not to provide us with your personal information, by not submitting your personal information to us. At any time, you may withdraw your consent that you previously gave us and must communicate this to us in writing.

Upon receipt of this communication, we will no longer contact you by phone or email. However, we may still contact you for administrative and/or transactional purposes.

Emails, postal mail: You can stop receiving post or email communications from us by following the unsubscribe or opt-out instructions in the email communication. You may also contact us directly by phone to speak with a representative. We will retain your email address in order to be able to abide by your opt out choice. We make efforts to promptly process unsubscribe or opt-out requests. You may not opt out of service-relation communications (e.g. purchase and billing confirmations and reminders, chances/updates to features of the Site or Services, and technical and security notices)


This Site is not directed at or intended for use by children under 13 years old. This Site and Services are neither intended for nor designed to attract minors. We do not knowingly collect or solicit any information from anyone under the age of 13. I we are made aware of such a situation; we will delete such information.


Our Services may contain links to other webapps, or websites maintained by third parties. Please be aware that we exercise no control over linked apps and are not responsible for the privacy practices or the content of such third parties. Each link maintains its own independent privacy and data collection policies and procedures, and you are encouraged the privacy policies of these other websites or apps before providing any personal information.to view


Our Services are designed for users from, and are controlled and operated by us from, the United States. All of the information that you provide to us will be stored and processed in the United States. While you may access our Site from a location outside of the United States, you agree not to transfer any of your information to us from outside the United States. The laws in the United States may not offer the same degree of privacy protection as the laws in your jurisdiction.


This section contains disclosures required by the California Consumer Privacy Act (“CCPA”) and applies only to the “personal information” that is subject to the CCPA. This section applies only to individuals residing in the State of California who are considered “Consumers” under the CCPA and from whom we collect “Personal Information” as described in the CCPA (“Consumers”). This Section sets forth our privacy practices as required by the California Consumer Privacy Act of 2018 (“CCPA”) in those limited circumstances where we are not interacting with you as a NationsBenefits Customer or providing you products or services that are subject to HIPAA.

Information We Collect

We may collect Personal Information from you in a variety of different situations, including, but not limited to on our website, your mobile device, through email, through the mail, and/or over the telephone. “Personal Information” is information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device. In the last 12 months, we have collected the following categories of Personal Information:

Personal Information does not include:

We obtain the categories of Personal Information listed above from the following categories of sources:

How We Use Personal Information

We may use or disclose the Personal Information we collect from you or about you to do one or more of the following:

We may also use your information to contact you about our own and third parties’ goods and services that may interest you. You may opt-out of such communications if you do not want to receive them as outlined above.

How We Share Personal Information

We do not sell your Personal Information to anyone. We may disclose aggregated user information or information that does not identify any individual without restriction. We may disclose Personal Information that you provide as described in this policy:

Sales of Personal Information

In the preceding twelve (12) months, we have not sold personal information.

Your Consumer Rights and Choices

The CCPA provides Consumers with specific rights regarding their Personal Information. This section describes your CCPA rights and explains how to exercise those rights.
If the information you request is Protected Health Information governed by HIPAA, you will be required to submit either a HIPAA Access Form or a HIPAA Authorization Form, which will be provided by emailing compliance@nationsbenefits.com or by calling 1- 877-391-1553

Access to Specific Information and Data Portability Rights

You have the right to request that we disclose certain information to you about our collection and use of your Personal Information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:

Deletion Request Rights

You have the right to request that we delete any of your Personal Information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies.
In accordance with the CCPA, we may deny your deletion request under certain circumstances, and will inform you of the basis for the denial, which may include, but is not limited to, if retaining the information is necessary for us or our service provider(s) to:

Exercising Access, Data Portability, and Deletion Rights

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:

Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your Personal Information.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

We cannot respond to your request or provide you with Personal Information if we cannot fully verify your identity or authority to make the request and confirm the Personal Information relates to you.
Making a verifiable consumer request does not require you to create an account with us. We will only use Personal Information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to an additional forty-five (45) days), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request's receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable.

We won’t charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that your request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Other California Privacy Rights

California's “Shine the Light” law (Civil Code Section § 1798.83) permits users of our website that are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. We do not disclose your Personal Information to third parties for their direct marketing purposes.


We will not discriminate against you for exercising any of your CCPA rights. Unless otherwise permitted by the CCPA, we will not:


If you have any questions about this Privacy Policy of the Services, please contact us at:

NationsBenefits, LLC
1700 North University Drive
Plantation, FL 33322
Attention: Compliance Department

Email: compliance@nationsbenefits.com


We may make changes to this policy from time to time, in our sole discretion. We will provide you notice of material changes by indicating that the Privacy Policy has been updated on our homepage and will indicate the date we made the updated below. Your continued use of any of the Services after the changes have been made will constitute your acceptance of the changes. Please therefore make sure you read any such notice carefully. If you do not wish to continue using the Services under the new version of the policy, please uninstall the mobile application and cease using the Services.

Updated: July 18, 2023.

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